Best Practices
March 1, 2022
Your Starter Pack to Reaching New Customers
Connecting with new online customers is essential for creating long-term business growth. And with Meta’s free tools and resources, reaching new customers has never been easier.
In this installment of Starter Pack—a series that provides the tips, tools and resources to grow your business with Meta—we’re highlighting 3 strategies to help you reach new customers and grow your online audience. After checking out the free courses below, we encourage you to put these tips into action and create content that drives your business forward. Let’s get to it.
Who should I be trying to connect with?
One of the first, and most important, steps towards growing an online community is to identify the people who will be the most interested in what you have to offer. In this course, you’ll learn how to create a target audience based on demographics, interests and behaviors.
How can I use hashtags to get more followers?
Not only are hashtags great for providing inspiration, but they can also help get your business and products in front of new audiences that share similar interests. Click here for an all-inclusive course on implementing a hashtag strategy that’ll make your business more discoverable online.
How can I take these tips to the next level?
You’ve identified your target audience and adopted an effective hashtag strategy. What’s next? Getting started with Facebook and Instagram ads. Boosting your top-performing posts is one of the most effective and efficient ways to reach new online customers. Click here for a step-by-step guide on promoting your content directly from your page.
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