Channel Islands Media Group (CIMG), which last year purchased the Guernsey Press, is to acquire creative digital agency TPA Guernsey, subject to regulatory approvals.
CIMG, a joint venture between Bailiwick Investments and MXC Guernsey, was formed to create a one-stop shop for the marketing, content and digital needs of Channel Islands businesses, while continuing to produce news and editorial content.
The acquisition of TPA will expand CIMG’s service offering and allow for the digital transformation of the Guernsey Press. TPA will lead this project, while continuing to offer marketing and digital services to clients across the Channel Islands and abroad.
A CIMG spokesman said: "More and more people want to consume news and local information online. CIMG has recognised that the group will benefit from the creative and technical expertise that TPA can offer to deliver this transformation."
But the spokesman added: "A printed newspaper will continue to be published for the foreseeable future."
As a result of the deal, TPA's owners will become shareholders in CIMG and its board members will join the team setting the future direction of CIMG.