bob star

Alicia Keys Debuted This Perfectly ’90s Swoopy Bob Haircut

The 37-year-old Grammy winner unveiled a bold new look.
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Alicia Keys dropped a hair bombshell on her social media followers on Thursday when she posted a stunning new photo featuring a totally different side of the artist. (Perhaps the summer heat got to her?) No caption, no context, just leaving us to drool over her enviable new 'do: a very short, Ariel-the-mermaid-red bob.

At first glance, the bob will have you doing a double-take because Keys is almost unrecognizable with a cut this short. Don't get us wrong, the Grammy award-winning musician has rocked a lot of looks during her career, but she's usually known for long braids or bouncy natural curls. The sleek, structured cut is a markedly different aesthetic than the au naturel vibes she's been running with, but this new photo just proves that Keys is a true hair-and-beauty chameleon.

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While the new cut is definitely attention-grabbing, Keys's radiant skin fights for top billing. Of course, her flawless skin is no surprise considering the singer has been skin-care goals for years, especially as she's embraced and promoted the #NoMakeup movement and opted instead for a perfected skin-care regimen.

Or perhaps that kind of glow that can only come from knowing how utterly fabulous you are.