Itel launches its first dual rear camera smartphone – Itel A62

itel A62

Building on its impressive portfolio of smartphones for entry to mid-segment users, itel, one of the leading mobile brands from TRANSSION Holdings, today launched its first dual rear camera smartphone, itel A62; designed specifically for the Indian consumers to offer a fuller smartphone experience.

The latest entrant to itel’s growing line-up of 4G smartphones, the A62 offers premium quality with user centric features including face unlock, multi-functional fingerprint sensor, bike mode and to top it all, it flaunts a dual rear camera at a budget-friendly price of INR 7,499

Commenting on the launch, Mr. Goldee Patnaik, Head of Marketing, itel Business Unit said, “itel has always strived to democratise technology for the masses at best value. With increasing growth in mobile photography amongst youth fraternity, camera on a phone has seen maximum innovations and improvements. With this insight, we have launched our first dual rear camera smartphone – A62, with full screen and multiple value added features. After receiving a superlative response on our full screen portfolio – itel S42, A44 and A44 Pro, we are sure consumers will enjoy the vivid and enriching camera experience of A62. The powerful dual rear camera enables bokeh effect, lowlight photography and portrait images, giving an excellent photography experience.”

He adds, “We believe that itel A62 will provide an all-round smartphone experience, packed with exciting features like multi-functional fingerprint sensor, face unlock and a smart key for ease of use.”

Giving in to the needs of the consumers, itel A62 comes with dual rear camera along with exciting features. With a compact and sleek exterior in an 8.1 mm design, the device comes with a full laminated body with ultra-thin bezels. Running on the latest Android™ 8.1 Oreo OS, the itel A62 is powered by 1.3 GHz processor for seamless multi-tasking functionality. The phone comes equipped with premium features like face unlock, multi-functional fingerprint sensor technology, bike mode and OTG.

On the display front, itel A62 sustains the itel-full-view-mania with the 5.65-inch HD+ IPS full view display at an 18:9 aspect ratio. itel A62 runs on 3000mAh battery and is equipped with 2GB RAM and 16GB internal storage along with a dedicated expandable memory up to 128GB. From a camera perspective, the smartphone is equipped with a 5.0MP selfie camera with flash and 13.0MP + VGA dual rear-camera.

itel A62 is equipped with dual rear camera that helps take vivid, clearer and sharper pictures even while zooming. The smartphone has the capability to capture minute details in portraits and simultaneously, making the background blurred. The device comes with various modes like face beauty, portrait mode, bokeh mode, pano mode and lowlight mode.

Launched by its parent company, TRANSSION Holdings, itel focuses on delivering value plus mobile devices. The brand forayed into the Indian market in April 2016 and has established its leadership position by bringing in unique product portfolio backed by strong service proposition. itel has recently emerged as the second largest player in the overall mobile phone market in India by capturing 9 percent market share for the year 2017, registering an exponential growth of 217% year-on-year as per Q4 2017 CMR report. Its product portfolio comprises 8 smartphones and 12 feature phones. itel also maintains strong distribution channel and wide service centre presence PAN-India with 950+ touch points and its exclusive service brand, Carlcare recently launched in Ind

About Shakthi

I am a Tech Blogger, Disability Activist, Keynote Speaker, Startup Mentor and Digital Branding Consultant. Also a McKinsey Executive Panel Member. Also known as @v_shakthi on twitter. Been around Tech for two decades now.

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