ATLANTA — Caffeine and Octane has tapped Trevelino/Keller to drive awareness of the brand behind one of the North America’s largest auto shows, as well as TV and digital programming. Trevelino/Keller is charged with reach potential partners and sponsors in particular. The partnership comes on the heels of Caffeine and Octane striking a  global TV distribution deal with NBC Universal.

TAMPA, FL — JoTo PR has been selected to handle public relations for Flower Secret, which specializes in flower preservation using NanoFreeze technology. JoTo has been charged with testing the market demand for the new technology, which preserves bridal bouquets by specifically targeting the three main fragments of decay: microorganisms in flower cells, enzymatic reactions, and the food or fluid found in the flower.

SAN FRANCISCO – PAN Communications has been named the agency of record for three tech brands on the West Coast, expanding the agency’s Bay Area precense. They are AppDirect, cloud service commerce company; NGINX, the company behind the popular open source project trusted by more than 400 million sites; and Sift Science, a provider of fraud prevention and risk management solutions using real-time machine learning.