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Maine business group apologizes for 'Hunt for the Indian' promotion

Paul Merrill/WMTW SOURCE: Paul Merrill/WMTW
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Maine business group apologizes for 'Hunt for the Indian' promotion
A Maine business group has apologized for a holiday promotion it called "Hunt for the Indian" after a weekend of outrage decrying it as racially insensitive.The promotion asked members of the Skowhegan Area Chamber of Commerce to join in placing a small Native American figurine inside their businesses, with clues on social media encouraging shoppers to find the figurine with a discount reward for winners. The promotion was announced Saturday, and residents quickly piled on lambasting the effort through social media.The chamber cancelled the event Sunday, saying the event was a poor idea and they didn't intend to offend anyone.

A Maine business group has apologized for a holiday promotion it called "Hunt for the Indian" after a weekend of outrage decrying it as racially insensitive.

The promotion asked members of the Skowhegan Area Chamber of Commerce to join in placing a small Native American figurine inside their businesses, with clues on social media encouraging shoppers to find the figurine with a discount reward for winners.

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The promotion was announced Saturday, and residents quickly piled on lambasting the effort through social media.

The chamber cancelled the event Sunday, saying the event was a poor idea and they didn't intend to offend anyone.