Odabashian is a company dedicated to the design and creation of custom hand-woven rugs made by expert craftsmen in India, Turkey, Pakistan, and Nepal. Their products have been acquired by presidents, dignataries and museums along their 93 years of experience in the oriental rug market. With offices in Mexico City, Miami and Hong Kong, Odabashian has also been author of important collaborations with prestigious architects and interior designers. In the process of developing innovative and transcendental designs, the new Odabashian generation establishes a continuous dedication on traditional and innovative weaving techniques.

 

Our re-branding proposal captures the authentic simplicity of their work. The brand shows an ordered visual unity exalting a hierarchical reticulated system. The use of a sans-serif typography presents information precisely and clearly, accompanied by a color palette responding to their historical traditions. The icon symbolises a progressive evolution perfecting and modernising its trace in tune with the brand’s legacy.

  

 

 

 

 

 

Obadashian es una compañía dedicada a la creación y diseño de alfombras a la medida, tejidas a mano por expertos artesanos en la India, Turquia, Pakistan y Nepal. Sus productos han sido adquiridos por presidentes, dignatarios y museos a lo largo de sus 93 años de experiencia en alfombras orientales. Con oficinas en la ciudad de México, Miami y Hong Kong, Odabashian también es autor de importantes colaboraciones con prestigiosos arquitectos y diseñadores de interiores. En el proceso del desarrollo de diseños innovadores y trascendentales, la nueva generación de Obadashian establece una dedicación continua en las técnicas tradicionales e innovadoras de tejido.