We created our webinar series to help marketers stay up-to-date on all the latest marketing tools and opportunities available through Facebook, Instagram and our other platforms. Created by the teams that helped develop these products and best practices, our webinars provide details on the best ways to connect with the people who matter to your business.
Take a look at our upcoming webinar topics to see if there’s an event you’d like to register for. If you sign up for a webinar, you can attend the live event and also get access to the webinar recording.
Learn how and why to run campaigns across Facebook, Instagram and the Audience Network. Through this webinar, you’ll get guidance on when to advertise on the platforms together versus separately, learn creative best practices and see other advertisers’ examples and success stories.
Get the leads that matter most to your business. Lead ads give people a quick and privacy-safe way to sign up to get information from businesses. Through this webinar, you’ll learn the benefits of lead ads, get tips on how to use them for higher quality leads and see other advertisers’ results and case studies.
Learn how to maximize the performance of your direct response campaigns on Instagram. Our product team will cover best practices, including targeting, bidding, creative, reporting and optimization.
More people than ever are messaging businesses on Facebook. Using Messenger on your Page is a great way to connect with the people that matter most to your business. Learn how to use this valuable communication channel in the most effective way.
Dynamic ads enable advertisers to promote their entire product catalog on Facebook. Through this webinar, you’ll learn how to set up dynamic ads (including setting up the Facebook pixel and App Events), prepare your product catalog, optimize for product sales and choose your target audiences.
Whether you’re just starting to think about expanding to new countries or are already reaching international audiences, this webinar will give you an overview of Facebook offerings for cross-border marketers, insights on optimizing your campaigns for global audiences and best practices from experienced global businesses.
Slideshows on Facebook are helping businesses of all sizes capture people’s attention with video. Find out how to get started, learn to create a slideshow video campaign in minutes and hear success stories from businesses around the world.
Local awareness ads are the best way to reach people near your business. Through this webinar, you’ll learn how businesses with multiple locations can share a locally-relevant message, at scale. Our team will also share best practices and success stories.