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NFL begins to take temperature of L.A. market

LA

Amid plenty of reports and rumors and speculation about the looming relocation of the Rams, Raiders, or Chargers to Los Angeles, the NFL has begun actively exploring what folks in L.A. want from a new stadium.

According to Sam Farmer of the Los Angeles Times, the NFL will launch a formal assessment of the market. Specifically, questionnaires will be sent via email to roughly 2,000 potential customers. The goal will be to gauge the overall demand for an NFL team, along with the expectations regarding stadium, seating, and stadium amenities.

While the potential return of the NFL has been discussed ever since the Raiders and Rams left 20 years ago, Farmer reports that this is the first time since the 1990s that the NFL has comprehensively surveyed citizens in the L.A. market.

Farmer explains that the survey targets folks likely to buy luxury suites, club seats, and season tickets. One of the best arguments in favor of a return to L.A. comes from the size of the market. The more people there are, the more likely it is that enough people will buy all of the tickets and club seats and suites on a regular basis.

It makes sense to do some work to confirm that, since it would be embarrassing, to say the least, if the NFL’s return is met with fans disguised as plastic chairs sans butts in them.